From Survival Mode to Systems Architect

I didn't step into entrepreneurship because it sounded glamorous — I stepped into it because I was in pure survival mode.

My husband was working back-breaking hours just so we could barely cover the bills. I was home with three babies under three, living on government assistance, constantly counting pennies, choosing which bills to pay late, and praying month after month that things would somehow shift.

I decided to finally start that T-shirt business we'd been talking about for the past year.

I had no idea what I was doing, but I gave my "yes".

Before I ever built systems, I built visibility.

My Etsy shop sat still for almost a year — no traction, no movement, no hope. Then it hit me… the problem wasn't my product, it was my visibility.

So I spent night after night studying SEO with babies asleep on my chest. I learned how platforms think, how search engines behave, how ranking works, and how to create content that gets found.

Eventually, my shirts (consistently) ranked #2 out of 447,746 listings.

My products finally started selling. Traffic started flowing. I created predictability — not luck.

My first digital sale was only $2.74 — but that tiny commission became the moment my life changed.

I found a mom online making four figures from home. She didn't look fancy. She wasn't famous. She was just real. I downloaded her $7 eBook, devoured it in one sitting, and something shifted in me.

That $2.74 wasn't money — it was identity. It told me I wasn't stuck. It told me I could create value. It told me I was capable of more.

And from that moment forward, I knew: If I could make $2 online, I could make $200… and one day, $2,000.

The month I hit $60,000 wasn't about the income — it was about the confirmation.

It was the culmination of:

• Crying while learning
• Faith-filled action
• Reverse engineering competitors
• Writing digital products
• Building audiences
• Refusing to quit

I wasn't an expert — I was consistent. I wasn't confident — I was obedient. I wasn't lucky — I was aligned.

As I started helping more people, I saw a painful truth:

People weren't failing because they weren't capable — they were failing because their systems were failing them.

They were overwhelmed. Confused. Pulled in a hundred directions. Buying courses but not getting results. Trying to piece together a business with no clarity.

And it wrecked me to watch.

This realization changed the direction of my entire calling.

Most people think my strength is marketing… but the truth is, my real superpowers were born in the background.

I built:

• Funnels
• Automations
• Complete onboarding engines
• Content ecosystems
• Delivery systems
• Affiliate infrastructures
• Multi-step nurture sequences

And I LOVED it.

This was the season God sharpened my skillset — quietly, privately, intentionally. I didn't realize it then, but I was being trained to become a true systems architect — the person who builds the digital foundations other people scale from.

This was the validation that changed the game, and opened otherwise closed doors.

I helped architect the backend system of The Wealth Creator:

• Funnels
• Automations
• Tech stack
• Delivery logic
• Affiliate structure
• Content workflows

Creators scaled rapidly using the systems I engineered — systems that didn't exist until we built them.

Even after all the success, I couldn't ignore what I saw happening:

• People overwhelmed
• Too much tech
• Too many buttons
• Too complicated
• No clarity
• No retention
• Income resetting to $0 every month

I knew I needed to build a new path — one that was simple, supportive, automated, and actually beginner-friendly.

So I created High Ticket Purpose. Then I built Elevate Social — the missing ecosystem layered on top of GoHighLevel.